practical digital marketing for small business

background on class project for MKTG-675 Digital Marketing at VCU

24 November 2020 Goal: To give students experiential learning by building out a tourism-focused website, offering digital products, connecting with social media, and running paid SEM & display ad campaigns. Leverage the “RVA” acronym for the Richmond, Virginia metro area.  Background: MKTG-675 Digital Marketing is an elective for evening MBA students at Virginia Commonwealth University. Read more about background on class project for MKTG-675 Digital Marketing at VCU[…]

MBA Digital Marketing class update for fall 2019

Google Ads clients Local Realtor-service Mr. Feras Almomani, Realtor Shaheen, Ruth, Martin & Fonville Real Estate  www.SRMFRE.COM Jewelry e-commerce Ms. Shonae Jones Private chef Mr. Emmanuel Baiden Hindu Mythology ebook By Dr. Krishna Sarma EBMP LLC Online learning videos Rick Pauly Guest SpeakersMs. Arvinder Kaur, Metrics MatterMr. David Bradshaw, Bradshaw and son Read more about MBA Digital Marketing class update for fall 2019[…]

Independence Day is July 4th

July 4th is Independence Day in the USA. A day that we celebrate our freedoms from colonial England’s policies on taxes, representation, and property rights. The American Constitution and Declaration of Independence documents still ring true today. Commonsense approaches to governance that has evolved to support the modern age. Fast forward 243 years and we Read more about Independence Day is July 4th[…]

July 2019 SCORE workshop “Intermediate Digital Marketing”

My next digital marketing workshop at SCORE is coming up on July 23, 2019. I believe that Digital Marketing is a three-legged stool: 1-email, 2-social media, 3-Search Engine Marketing (SEM). SCORE is helping small businesses with workshops on each leg of the Digital Marketing stool. In the first workshop of this series, was on social Read more about July 2019 SCORE workshop “Intermediate Digital Marketing”[…]

Getting paid for your online sales in India

In a previous newsletter, we describe how Vidjaa is planning online sales of digital products in India. Why India? The middle class in India is booming and small businesses are thriving. As competition moves to digital platforms, we expect Small to Mid-sized Businesses (SMBs) to begin using digital marketing. Question: How does Vidjaa get paid? Read more about Getting paid for your online sales in India[…]